Crispin Porter + Bogusky creates Coke Zero Department of Fannovation using Posterous


Coke Zero has launched the Department of Fannovation, a website where you can submit ideas to improve the NCAA fan experience. The site was created by Crispin Porter + Bogusky, well known for their work for Burger King, Microsoft, and Coke.

The Deparatment of Fannovation was built on Posterous, and takes advantage of our rich media processing, Autopost to social networks, and post moderation. Post moderation allows you to create a site that can be updated by anyone via email. These sites can be used to crowdsource images, video, and text from users.

Help Coke Zero advance the NCAA fan experience. Come up with an idea to make being a fan better and you could win $10,000. Register for the competition and then submit your idea at http://ncaa.cocacolazero.com.

Posted via web from chad schomber

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