It doesn’t feel right to say writing, with a pen or pencil, in a planner is old school. But it is. The world is digital. You plan stuff using your smartphone. Then sync, share, change and update your plans in the cloud. Not on paper. Hey Moleskine, stick to blank pages.
With that said, this ad is pretty cool. I dig stop motion video. Which is old school. Wait. Is that the genius behind this campaign? Hmmm… what do you think?
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