Drown in the Now

Ok, this is a dope mix from The Crystal Method featuring Matisyahu. I encourage you to drop it into your playlist and set it to replay.

But the title, Drown in the Now, knocked me on my ass when I first heard it. It spoke to me on two levels. First, it perfectly sums up of our growing obsession with social media. Now is the new news because we can know, in an instant, what’s happening in the world — the good, the bad and mostly the ugly.

Secondly, Drown in the Now is a reminder to make the most of our time, resources, and the skills we have NOW. Immerse yourself in it and smile.

This is my theme song for 2011. Let’s see what I get done.

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